If you’re an SMB who thinks a unified communication system (UCS) is a luxury for large organizations, think again.

With remote work still the norm even as employees head back to the office, having the right tools for remote workers is essential for attracting and retaining talent by offering flexibility to your team, as well as maintaining competitive advantage in your industry through efficiency and productivity.

A UCS enables distributed employees to collaborate effectively by pulling together all the communications and file sharing tools they need into a single platform, including calendaring, video conferencing, voice calling, chat and email. Together, your staff can communicate, share information, and easily keep everyone in the loop through advanced project management capabilities and cloud-based storage.

The right UCS platform will work with multiple devices, too, with an emphasis on mobile device optimization to enable employees to connect from anywhere. Your chosen UCS should balance simplicity to ensure an intuitive experience for all users while also offering advanced functionality such as one-button push to join, in-meeting chat, call-in and callback, and whiteboard capabilities.

If you’re already invested in cloud-based business tools such as Microsoft Office 365, Google Docs, and popular customer relationship management (CRM) software, you can integrate them and other software with a UCS through application programming interfaces (APIs). Any UCS should readily integrate with your existing IP network or on-premises IP telephony network.

All these capabilities and integrations might suggest that adopting a UCS is an expensive, complicated proposition best left to a large organization with an in-house IT team, but because today’s UCS solutions are cloud-based, it’s feasible and relatively easy to adopt and scale up a UCS in line with the growth of your business and headcount. A cloud based UCS streamlines ongoing management, so it’s easy to add users, devices and locations and keep an eye on all of them through a centralized, holistic dashboard.

Adopting the right UCS sets your employees up for success in an era of hybrid work, no matter where they’re working, enabling them to connect and collaborate cohesively to keep your business competitive. If evaluating and deploying a UCS still seems overwhelming, you don’t have to go it alone. A managed service provider can help you select the best platform for your needs and integrate with your existing telephony and productivity apps, as well as understand how a UCS aligns with your broader business goals.